UI Artist – Racing

Art & Animation (Birmingham-UK, London-UK)

At NaturalMotion, we make games that wow people. We innovate to create experiences that previously were impossible and that would not exist without us. We take pride in making titles that reach a large audience and in creating communities that last. For the past four years NaturalMotion Studios have been named as one of the Best Places to Work in the UK games industry by

Our Racing Studio - responsible for the CSR Racing franchise and the #1 Racing Game on Mobile CSR2 - is one of the most ambitious, successful, and creatively inclusive studios in the UK. Based across three locations – London, Birmingham and Bangalore - the team loves welcoming diverse, humble, straightforward and ambitious talent, aspiring for award-winning excellence. People who want to find a place where they will be supported and encouraged to do the best work of their career.

Hiring Update: The safety of our candidates and team members is our top priority. During the COVID-19 pandemic, our workforce transitioned to working from home, with all interviewing and onboarding being conducted virtually until further notice.


Job Purpose

NaturalMotion seeks a UI Artist to join a small and talented UI team, dedicated to creating, developing and implementing smooth and friction free experiences in our games

As a UI Artist you will work alongside the art, design and tech teams on the project to develop, implement and improve the interface for the #1 drag racing game worldwide. You will have the opportunity to develop your expertise and learn new skills from a highly experienced and multi-dicipline team.

Eager to learn, you will be able to contribute strategies and ideas to optimise workflow & performance. You’ll work alongside designers engineers and product management to integrate new features in to a live product whilst staying true to the culture and values of NaturalMotion.

Under the leadership of the UI team you’ll develop your skills and grow the game to achieve best in class interfaces across multiple resolutions, aspect ration and platforms.


Key Roles & Responsibilities

The UI Artist works closely with the Senior UI members and the design team to create and develop interfaces in line with the creative vision of the project within the technical limitiations of the engine.

Ensures that all planning of work is effective, clearly communicated and realistic in its ambition and production dependencies.

Alongside the other members of the UI team the UI Artist delivers interface elements from both a creative and technical standpoint.  The UI Artist will contribute to all stages of the development of interface – from early whitebox prototypes, through to working with engineers to establish final visuals implemented in the engine.

Works directly with feature teams to provide the required high fidelity assets along with clean and efficient implementation work directly in the game engine, being careful to stick to budgets and platform constraints – delivering the best possible experience in a live title is paramount to all decisions made.



The UI Artist works well within multi discipline teams and take time to fully understand the components of each body of work and asks questions accordingly. Makes sure that communication remains open and accessable to all members of the team.

Is open and willing in taking feedback from multiple stakeholders, collaborating with the Senior members of the team to distil the important actionable items to take forwards.


A portfolio showcasing a solid understanding of layout, typography, colour and composition.
Core logo and iconography skills and understanding of design fundamentals.
Experience in implementing UI into Unity.
Experience in Photoshop, creating UI screens all the way to finished mock-ups.
Experience in Illustrator vector creation to create game-ready iconography.
Experience in XD or Figma to create flows/wireframing with the player in mind.

Nice to Have:
Comfortable creating Animation/Motion graphics with After Effects
Ability to create Animations within Unity
Knowledge of UX design practices
Understanding of cross-platform considerations for UI/UX



The UI Artist provides well reasoned decision making within their craft and maintains a clear focus in developing interfaces. Decisions are made from an informed and logical position with a focus on achieving the highest possible quality results.




  • Develop player facing interfaces from concept through to completion.
  • Iterate interface in line with the game art direction.
  • Provide feedback on in-development layouts and visuals
  • Animate graphics to enhance the player experience.
  • Problem solve visual language requirements in line with game style.
  • Understand UX issues and resolve friction points in the game flow.



  • Alongside engineers integrate interface elements directly within the game engine to a detailed specification.
  • Work within platform constraints and optimise performance of the UI systems.

(Having basic Unity and Ngui experience would be advantageous for this role).


Production & Management

  • Communicate progress and highlight issues to ensure smooth feature development.
  • Document and present ideas and concepts.


Reports to:

  • Senior / Lead UI Artist


What we offer you:

  • Competitive salary, discretionary annual bonus scheme
  • Create next-gen games that will be played and loved by millions of players 
  • around the world
  • Work in a family-oriented, collaborative team that invests in your development and growth on-the-job
  • A diverse team of friendly, fun and supportive co-workers
  • Flexible working hours & crunch-free working culture
  • Communal music and laid-back atmosphere
  • Summer/Christmas parties and Happy Hour in the studio each Friday
  • 25 days holiday, plus Christmas shutdown
  • Private medical care and healthcare cash plan
  • Life insurance and critical illness insurance
  • Cycle to work scheme
  • 6 months fully paid maternity leave or 3 months fully paid paternity leave
  • Annual season ticket loan and cycle to work scheme

We are an equal opportunity employer and we are committed to building a diverse and talented workforce. We do not discriminate on the basis of race, sex, religion, colour, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, medical condition, disability, or any other class or characteristic protected by applicable law. We welcome job-seekers, players, employees, and partners from all backgrounds to join us!

We will consider all qualified job-seekers with criminal histories in a manner consistent with applicable law.

We are committed to providing reasonable accommodations to qualified individuals with physical or mental disabilities in order to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.  Please contact us at to request an accommodation associated with your application for an open position.


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